Key Points at a Glance

• Alex Nottingham, JD, MBA, Founder of All Star Dental Academy, in conversation with Naren Arulrajah
• Alex is an attorney, international speaker & a best-selling author
• Father is a dentist, encouraged him to NOT become a dentist
• You have to have a form of lead generation
• The Business Growth Formula
• Improve each area of the Business Growth formula by 5%, you’ve improved your practice by 40%
• Don’t get distracted by all the ‘new things’ in dentistry
• You have to commit to patient service & experience
• Corporate dentistry
• Be a ‘boring’ practice
• Don’t be afraid to change
• Avoid the Get ‘em in philosophy
• The transition statement
• Build a great business, a great brand
• Stepping out of your comfort zone
• Keep following your vision